Subaru to Serve as Presenting Sponsor of 2012 Dominion Riverrock
OutdoorHub 02.22.12
Dominion Riverrock announced today a partnership with Subaru of America, Inc. through which Subaru will serve as the presenting sponsor of the 2012 Dominion Riverrock festival in Richmond, VA. The fourth annual river life festival is set to take place on May 18-20 and will be packed with outdoor sports, vendors, and music.
“As one of the nation’s premier outdoor events, Dominion Riverrock Presented by Subaru, is an ideal opportunity for Subaru to showcase our brand and vehicles in front of a tremendous crowd of avid, outdoor enthusiasts. We’re excited to return this year in a larger capacity as the presenting sponsor,” said Todd Lawrence, Promotions and Sponsorship Manager for Subaru of America, Inc.
“Subaru is a leader in promoting the urban ‘park and play’ lifestyle that Dominion Riverrock is all about so we’re thrilled to partner with them,” said Jeff Fitch, the Director of Sponsorship for the festival.