Blaser USA Renews Contract with CMG Marketing & Events
OutdoorHub 02.07.13
Blaser USA awarded CMG Marketing and Events their marketing and communications contract for 2013-14. This contract renews a partnership between the two organizations that was in held in 2007 through 2011.
According to Bernhard Knöbel, CEO for Blaser Germany, “we wanted to renew our previous relationship with CMG Marketing since the agency had experience with Blaser’s product line and one that has a solid track record with leveraging media resources with our brands while maximizing our exposure in industry publications.”
As part of the overall program, CMG will handle the marketing and public relations work for Blaser, Mauser and Sauer brands including the planning, analyzing and day-to-day contact with publications and press relations with the outdoor media.
We are excited to be partnering once again with Blaser USA and be able to position their brand in the top magazines in the industry and continue to grow market share here in the United States,” says Cathy Williams CEO and President of CMG Marketing and Events.
CMG Marketing and Events adds Blaser USA to their client list which also includes ATK Security & Sporting, Hammock Publishing, The Marine Corps League, SHOT Show Media Day at the Range and Riggo on the Range with John Riggins.