Outdoor Retailer Launches Upgraded Website
OutdoorHub 05.09.13
To make it easier for attendees and exhibitors to find information relevant to their individual needs and interests, Outdoor Retailer today announced they have launched a redesigned website at www.outdoorretailer.com.
The new site features a more organic look and feel with intuitive and consistent navigation. For attendees, information about the show’s Zones – market-specific neutral territories highlighting latest news, technologies and events taking place at the show — are separated into seven different categories for Summer Market under the “Show Info” tab.
To help exhibitors and attendees pre-plan their trip, the site features ground transportation information with interactive maps of the Salt Lake City area and a complete shuttle schedule. During show time, it will also include time schedules for the TRAX light rail system that services the convention center and hotels.
Intended to be a destination for exhibitors and attendees to find show and industry specific information, the Industry Resources section contains industry news, association and advocacy news and downloadable PDFs of past and present O.R. Dailies.
Show organizers switched to a new website platform with an easier-to-use content management system allowing them to update and add new content as it becomes available.
The above are just a few examples of the changes to the site. To see more, go to www.outdoorretailer.com.
