Spanish Fly Forms Partnership with Marolina Outdoor Inc.
OutdoorHub 06.16.14
Marolina Outdoor, Inc., a groundbreaking outdoor apparel and accessory company, and fishing legend Jose Wejebe’s daughter, Krissy Wejebe, President of Spanish Fly, today announced a new partnership as well as a new vision for a modernized Spanish Fly brand.
The partnership between Spanish Fly and Marolina Outdoor Inc. will enable Marolina Outdoor Inc. to carry on Jose Wejebe’s brand and tradition with a fresh take on high quality, coastal lifestyle apparel. The rich history of Spanish Fly marries perfectly with Marolina Outdoor’s “on the water” fishing style. Spanish Fly apparel will stay true to its roots while offering comfortable yet functional apparel.
“This partnership honors the legacy of Jose with the Spanish Fly name while also presenting the fishing and leisure communities with apparel and accessory options that have not been previously available to the marketplace. “The blend of expertise in the fishing industry and performance apparel will create a brand that is truly unique, as was Jose,” – Krissy Wejebe.
“This partnership is a dream come true for me. I was lucky enough to have a personal relationship with one of my heroes, Jose Wejebe, this partnership will allow me to continue that connection and give us the opportunity to share his passion for fishing and adventure with consumers on a national level. We’re excited to have Krissy Wejebe involved, providing direction and keeping us true to who Jose was and what he would want this line of apparel to be.” – Ben Verner
Visit Marolina Outdoor Inc. and Spanish Fly at Booth 2600 at the ICAST show in Orlando July 16 to 18. For more information about Spanish Fly and Marolina Outdoor Inc, visit www.spanishflytv.com and www.Marolina.com.
