Lethal Continues Partnership with Carnivore
OutdoorHub 05.02.12
Lethal is proud to announce its continued partnership with Carnivore by sponsoring the number one rated TV series on the Pursuit Channel. Hosted by Gary Roberson, owner of Burnham Brothers Game Calls and long time Mossy Oak employee Dustin “Shed” Whitacre, Carnivore airs its second season on Pursuit Channel starting in July.
“Lethal has been a major factor in a lot of the unbelievable footage we captured this past year. Lethal has changed the game in the way we hunt and film,” said Whitacre.
“It has been an absolute pleasure and very beneficial to Lethal to sponsor such a quality show as Carnivore,” said Justin Neal, President of Rendezvous Marketing Group and Key Account Manager of Lethal. “Although deer and big game hunters are the core group that Lethal targets, we wanted to branch out and not be so stagnant with Lethal’s products. With such great production and two hosts that can be considered the best in the business, continuing the relationship was a no-brainer.”
“I’ve written a lot of articles on scent control and have been opposed to even using scent control products. This is the first product I felt that actually works, and scent is a major player when predator hunting,” said Roberson.
Carnivore is fast becoming the most recognized brand in the predator hunting market and is the number one rated predator hunting show across all markets. With the production work Steve Roberson and the rest of the crew is putting out Carnivore leads the pack in predator hunting television.
Lethal, a company owned by Clean Control Corporation, based in Warner Robbins, GA, manufactures commercial and household cleaning and scent elimination products since 1980. Under the Clean Control franchise, there is Odoban, Odoban Professional, Earth Choice, Pets Rule and Lethal. Considered a leader within the cleaning industry, Clean Control’s leap into the outdoor industry was an obvious choice. The company’s chemists were already producing industrial scent elimination and cleaning products. Producing a product developed for outdoorsmen/hunters was the next logical step.
Lethal’s core product, the Field Spray and Activator separates itself from the competition. Created by chemists and field tested by professionals, Lethal Field Spray contains the latest in human scent elimination technology. The spray has a separate concentrated activator that charges the product with odor eliminating bonding agents. A permanent binding effect takes place. No other scent elimination company is providing this technology at present.
Carnivore will begin airing in July at 7 p. m. EST on Pursuit Channel (www.pursuitchannel.com).
